Hendrix Has No Experience With 'Electric' Vodka
- Posted on Feb 16th 2007 3:01PM by Melissa Olund
- Comments
If you're quaffing Electric Hendrix vodka, hoping to get some inspiration from the ghost of Jimi, we're sorry to have to disappoint you.Experience Hendrix, LLC, the company that controls Jimi's legacy and is headed by stepsister Janie Hendrix, is adamantly denying that it has anything to do with the product.
"As a matter of strict policy, we would certainly never participate in promoting an alcoholic beverage," Hendrix said in a statement.
Since her guitar-god stepbrother was a notoriously violent drunk who likely died from asphyxiation on his own vomit after partaking in a cocktail of alcohol and prescription drugs, it's not surprising that the company is trying to distance itself from the psychedelic libation.
UPDATE: Experience Hendrix, LLC has now filed a federal lawsuit against the vodka company.




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