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What's That Song in the iPod Touch Commercial?

  • Posted on Oct 31st 2007 4:00PM by Christina Lang
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'Music Is My Hot, Hot Sex,' by CSS

If you thought the catchy tune in the new iPod touch commercial was by Mika -- the British pop singer known for his 2006 release 'Life in Cartoon Motion' -- just because you saw his brightly colored cover art being displayed, you'd be wrong! It's actually 'Music Is My Hot, Hot Sex,' by the Brazilian group Cansei de Ser Sexy (known as CSS for short), which translates to "Tired of Being Sexy," a statement supposedly once made by Beyonce.

The 30-second spot was created by 18-year-old Nick Haley, who posted his homemade advertisement to YouTube in September. Creative execs for Apple's ad agency contacted the young filmmaker about re-creating the ad for broadcast on TV. Little more than a month later, Haley's reworked ad was all over the television airwaves. The teenage director has said that his inspiration came from the lyrics, stating, "My music is where I'd like you to touch." About the ad, CSS guitarist Ana Rezende said to Spinner, "How he found our song, I have no idea, but we're really happy that he did."

The six-piece band, which released its debut album in 2006, recently told Spinner that there was never any intention to write a song that could be used in advertisements. Said Rezende, "No one knew that the 2007 iPod would be called the iPod Touch in 2005 when the song was written." Since their formation in 2003, CSS have performed with Primal Scream, Yeah Yeah Yeahs and the Klaxons, just to name a few bands. Headed by lead singer Lovefoxxx -- whom the British newspaper the Guardian called a "miniature vixen" -- CSS are known for their wild performances and lewd lyrics. According to Rezende, she enjoyed the commercial -- which struck her as somewhat surreal -- quite a bit. Her only criticism: "I rather have the song playing than the artwork shown. Actually, people think that this song is Mika's."

Listen to the Song!
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  • CSS performs 'Music Is My Hot, Hot Sex' for Sessions
  • The DL Show interviews CSS

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    16 Comments

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    mad

    For those complaining about apples advertising (Eric I'm talking to you), this commercial was made by a highschool student and posted on youtube. Apple saw it, liked it, and decided to pay him to use it as well as give him a job.

    December 24 2007 at 1:10 AM Report abuse Permalink rate up rate down Reply
    Becca Smith

    I saw Mika in concert at the Metro. Suprisingly, the opening singer Sara Barellilies the singer of the new song Love Song. She sang that song. Mika is a great artist, I personally like the song Lollipop. It is fun and bubbly. In concert it was the finally and Mika had giant balloons go all over the crowd and confetti.

    December 22 2007 at 12:40 AM Report abuse Permalink rate up rate down Reply
    Elyse

    I have been looking for this song for so long im glad I finally found it I kept thinking it was on the iphone commercial

    December 04 2007 at 9:40 PM Report abuse Permalink rate up rate down Reply
    poop

    i really liked this song too! the same thing happened to me with skye sweetnam and i'm so happy i found ittt!!

    December 04 2007 at 6:53 PM Report abuse Permalink rate up rate down Reply
    ugotbrooke11

    Did Nick Haley get like money for it though !??

    November 28 2007 at 7:35 PM Report abuse Permalink rate up rate down Reply
    Sean

    :)

    __________________________
    http://www.MP3HAWK.com

    #1 MUSIC SEARCH ENGINE!

    November 27 2007 at 12:56 AM Report abuse Permalink rate up rate down Reply
    Rachelle

    Thank you! I was trying to find this song for a while now, and it came up with "Music Is My Boyfriend" by Skye Sweetnam. I was like... "No... these aren't the lyrics!!"

    November 24 2007 at 10:32 PM Report abuse Permalink rate up rate down Reply
    ian

    as a longtime fan of CSS, i thought that apple did a pretty good job with the commercial, and its great to see a superb underground band get a little well deserved attention!

    November 15 2007 at 4:08 PM Report abuse Permalink rate up rate down Reply
    Jeff

    A lot of people thought the song was called "Music Is My Boyfriend.

    I created a page with a MP3, video, and lyrics for the song. It can be found here.

    http://www.mahalo.com/Music_Is_My_Hot_Hot_Sex

    November 13 2007 at 3:31 AM Report abuse Permalink rate up rate down Reply
    Cheesa

    Aww man i was looking for that song for a long time and i found this website on google.

    November 12 2007 at 10:16 AM Report abuse Permalink rate up rate down Reply
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