Spinner

What's That Song in the Zune Commercial?

'Lake Michigan,' by Rogue Wave

Follow a young woman as she jumps in and out of videos and paintings like a 21-century Alice in Wonderland, dancing with giant pink bunnies as well as exploring an alternate universe inside a bass drum. No, you're not on drugs -- you're watching Zune's trippy new television ad, which first aired on Nov. 1. To complement your sober-psychedelic experience, Zune chose Rogue Wave's 'Lake Michigan,' from the band's 2007 release 'Asleep at Heaven's Gate.' Lead singer Zach Rogue told Spinner he really likes the commercial, but "when I wrote the song, I wasn't even sure if I was going to record it. So I'm pretty shocked it is being used in anything." He also said that he "bet Lewis Carroll would have dug [the commercial] quite a bit, too."

Rogue formed the Oakland-based quartet after losing his job in the 1990s dot-com bust, and since then the group has released albums on two record labels -- Sub Pop and, more recently, Jack Johnson's Brushfire Records. Chosen for Zune's advertising campaign and as November's Ignition Artist, this is not the first time Rogue Wave have lent their music out. The soundtrack to 'Napoleon Dynamite' featured a live version of 'Every Moment,' from thefoursome's 2003 release 'Out of the Shadow,' and 'Eyes' was featured on two episodes of NBC's hit sci-fi drama 'Heroes.'

Watch the video for 'Lake Michigan'
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Jef

Hey there, I had created a list of all the known Music tracks used in the Zune Commercial Ads. You can see the list here:

http://www.jeftek.com/media/zune/music-from-zune-commercials/

February 18 2008 at 10:19 AM Report abuse rate up rate down Reply
emily

The song where the guy's sitting on the bus is "sleeping lessons" by The Shins.

its amazing

January 19 2008 at 12:10 AM Report abuse rate up rate down Reply
Paige

How about the one when the guy's on the bus, and he's listening to his Zune.

January 07 2008 at 5:53 AM Report abuse rate up rate down Reply
thousandstarts

It's 'Whiskey Lullaby' by Brad Paisley and Allison Krauss.

I love that song :]
The video is so heartbreaking.

January 04 2008 at 5:04 PM Report abuse rate up rate down Reply
onethousandstars

That's 'Whiskey Lullaby" by Brad Paisley and Allison Krauss :]

i love that song.

January 04 2008 at 5:03 PM Report abuse rate up rate down Reply
Kenda

What is that song where the soldier comes home to find he's woman cheating. Then he dies. then she tries to coverup by drinking?

November 14 2007 at 6:40 PM Report abuse rate up rate down Reply
Kenda

What is that song where the soldier comes home to find he's woman cheating. Then he dies. then she tries to coverup by drinking?

November 14 2007 at 6:39 PM Report abuse rate up rate down Reply
1 reply to Kenda's comment
taylor usery

its called whiskey lulliby

October 04 2009 at 4:22 PM Report abuse rate up rate down Reply