Spinner

What's That Song in the Dentyne Ice Commercial?

'Stuttering (Kiss Me Again),' by Ben's Brother

We've received a slew of e-mails about this particular ad. It seems almost everyone is wondering exactly what is that catchy ditty from the Dentyne Ice commercial. The answer is 'Stuttering (Kiss Me Again),' by Ben's Brother, which can be found on the British group's 2007 debut album, 'Beta Male Fairytales.' Frontman Jamie Hartman told Spinner about Dentyne's selection process, specifically how the basic criterion was finding a song with the word "kiss" in the title. The other finalist was another British indie-rock group, Muse, but in the end, the chewing gum purveyors went with the stammering Ben's Brother t-t-t-track.

Hartman, who leads the five-piece ensemble, says the band's unusual moniker was inspired by his big brother -- named Ben, of course. Ben grew up believing he was the "beta male" of the Hartman household, so not only did he inspire the band's name but also the title for his little brother's debut album. Jamie Hartman wrote 'Stuttering' in less than an hour's time, he says, elaborating that "it was about remembering the first time I really felt self-conscious in front of someone I wanted to be with and couldn't speak properly." He had never intended for the song to be in a commercial -- in fact, he told Spinner that it barely made the album -- but he commends the advertising campaign for promoting 'Stuttering' as well as "fresh breath while kissing."

Listen to the Song!
Buy it on iTunes

Next: Crayola Cutter Song


  • Official Ben's Brother Website

    • Can't find the name of that song?     Send the commercial, movie or TV show to us at whatsthatsong@aim.com.

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    2 Comments

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    orangie

    I don't know what Muse song they were considering for the commercial but I'm willing to bet it was probably Starlight. I don't think Muse has many 'love' songs and the lyrics in Starlight (I just wanted to hold you in my arms) seem relevant. In the end though, I'm glad they went for Ben's Brother, it fits and I don't think I would've liked a Muse song associated with Dentyne Ice ... I'm not even sure they would have agreed to it. It was a good move for Ben's Brother though, huge exposure for a great song that most of us would have probably missed altogether.

    March 14 2008 at 5:25 PM Report abuse rate up rate down Reply
    gertrude865

    I'm curious to know, what was the name of the Muse song that didn't make the cut?

    January 12 2008 at 7:17 PM Report abuse rate up rate down Reply