Dr Pepper Fails to Make Good on GN'R Offer
Dr Pepper won favor with a bemused music audience earlier this year when the brand announced that it would give every American a free soda if Guns N' Roses released 'Chinese Democracy' by the end of 2008. The catch? There wasn't any, although it did stipulate that the offer was not valid for anyone named Slash or Buckethead.Careful to say that neither the band nor their record label had any involvement in the promotion, Axl Rose did joke that he'd be happy to share his free Dr Pepper with Buckethead. Slash, however, would be on his own.
But now it seems the band's original guitarist has company. Lots of it. A week after 'Chinese Democracy' hit the shelves of every Best Buy in America, only a tiny percentage of Americans had a free Dr Pepper coming their way.
Those lucky few went on Dr Pepper's Web site on November 23 (the day of the album release) and signed up to receive a voucher in the mail. The problem -- besides the fact that nobody knew you had to jump through that hoop -- is that the server crashed, leaving countless would-be freeloaders without a voucher. A day-long extension (er, until 6 PM EST anyway) failed to remedy the situation as the website was still down for a long enough time that you could listen to the entire GN'R back catalog and still be left in the cold without a cold beverage.
Injustice? Fraud? Another great rock 'n' roll swindle? Never fear, Axl Rose is here! According to Billboard, his lawyer Alan Gutman has already sent a written letter to Dr Pepper Snapple Group Inc. president Larry Young demanding that he remedy the situation. "Now is the time to clean up the mess," he said.
Accusing Dr Pepper of exploiting GN'R's good name and reputation, Gutman demanded an "appropriate payment," as well as full-page apologies in newspapers including the New York Times, USA Today and the Wall Street Journal.
A statement from Dr Pepper is expected soon and the promotion may, in fact, be extended a second time, per Gutman's request. Somewhere, somehow, Slash should be smiling. As for the rest of us, sorry for the interruption -- you can now go back to your regular brand of soda.
The Chinese Democracy' Controversy
Seventeen years in the making and at least $13 million spent during production, Axl Rose's 'Chinese Democracy' has become a music industry enigma.
WireImage.com
In all those years, Rose has gone through at least three studios, four producers and countless musicians during the recording process of 'Democracy.' Rose has notorious issues with creative control and perfectionism, and hoped 'Democracy' would be the greatest album ever made.
Rob Loud, Getty Images
Guns N' Roses was one of the most important and influential bands to come out of the '80s, as their aggressive, blues-heavy take on rock was a delight amid the rash of light hair-metal fare.
Kevork Djansezian, AP
Their landmark 1987 debut album 'Appetite for Destruction' album is often considered among the top records of the past 25 years, and some consider it to be one of the best rock records of all time.
Amazon.com
Clashes between the bandmates, however, did them in. Axl's unpredictable temper often wound up in him walking off of the stage mid-show, which incited riots in some cases. His bandmates eventually had enough of it.
KMazur / WireImage.com
Slash, who was the band's lead guitarist, has been the most oustpoken against Rose, often saying that he has zero interest in ever playing with him again. He currently mans the axe for Velvet Revolver.
Christopher Pike, CP / AP
For a brief time, Rose enlisted the quirky guitar genius Buckethead to replace Slash for a Guns N' Roses tour, but the stint was short-lived.
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Posted by Benjy Eisen on Dec 1st 2008 10:00AM
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