Michael Buckner | Frazer Harrison, Getty Images Now this is a collaboration that…
- Posted on Jun 8th 2010 6:30AM by Chris Mugan
ITV and the Brit Trust, the broadcaster and the industry body that produce the awards, strongly deny Allen's claims.
The artist made her assertions on the Sky Arts interview show 'In Confidence.' Quoted in the Daily Mirror, Allen said she "would have died" for a Brit four years ago, but now gains zero satisfaction from her victory.
"The Brit Awards is a TV show and a record company executive makes deals with ITV and the producers about who wins what award in exchange for performance time," she said. "I got one last week and it just meant absolutely nothing to me, to be honest. It just became a non-award."
A spokesman for the Brits explained that more than 1,000 people voted for the awards, with the results monitored by the Electoral Reform Services. "This process makes it 100 percent transparent and completely democratic," he said.
Allen was nominated for a host of Brits in 2007 after the success of her debut album 'Alright, Still,' but was beaten for best female solo act by Amy Winehouse.
The Brit Award nominations for 2011 can be found here.