Facebook R&B crooner Mario has been relatively quiet on the music front for…
- Posted by Shelley White
Further Net Working: Lest you think the band is just shilling for Microsoft, the latest Gorillaz album, 'The Fall,' was created entirely on an iPad and is available free on their website.
Further Net Working: They also broadcast their August 2010 concert at New York's Madison Square Garden live over YouTube, tapping Terry Gilliam to direct.
Further Net Working: Part of the reason the band split with EMI was because the label wouldn't allow their videos to be "embeddable."
Further Net Working: Radiohead invited fans to create music videos for 'In Rainbows,' with Virtual Lasagna's winning entry for 'Reckoner' becoming the official video for that song.
Further Net Working: He gave away free tracks online each week leading up to the release of his latest album, 'My Beautiful Dark Twisted Fantasy.' Most recently, he gave fans a first listen of his collaboration with Jay-Z, 'H.A.M.,' in exchange for a "like" on the duo's Facebook page.
Further Net Working: Like Kanye, she's a Twitter superstar, reaching a record-setting 8 million followers in February 2011, and she's used that platform to raise money and awareness for her pet causes, including HIV/AIDS funding and LGBT issues.
Further Net Working: 6.7 million Beliebers hang on to JB's every tweet. And Drake's early grassroots Web domination allowed him to sign the best record deal in history ($2 million advance, he owns his masters and publishing, and Universal gets only a relatively small distribution fee).
Further Net Working: She's supplemented her latest greatest-hits package by offering 'Pink Track by Track' -- videos revealing the personal stories behind her songs -- on her website.
Further Net Working: Reznor's 2007 album 'Year Zero' was created as part of a Webby-award-winning alternate-reality game.
Further Net Working: He was a featured player in the documentary 'Rip! A Remix Manifesto,' which argued that because of easy replication and distribution through the internet, copyright's days are numbered.