Friendly Fires Celebrate Frontman's Fancy Footwork With 'Hurting' Video

If you've got sweet moves you can try your damnedest to make it on 'So You Think You Can Dance,' or you can do what Friendly Fires' Ed Macfarlane has done and show off your fancy footwork any ol' time you have an audience.

Macfarlane has been the ringleader of many a dance party around the world as frontman of the British electro-pop band, but he's also proof that you haven't really made it as a dance sensation until there are videos on YouTube that document your dancing, in slow-motion, to the overdubbed tune of Right Said Fred's 'I'm Too Sexy.'

"It just feels natural to me when I'm on stage," Macfarlane tells Spinner. "I'm definitely more conscious of it now. If I do dance, and if I let myself go on stage then it just makes the show better for everyone else."

So maybe it was his influential dance moves -- including a signature hip move, which needs to be seen to be understood -- that broke through the typically icy facade of Scandinavian showgoers this past summer. "I was expecting an arms-folded kind of crowd," he says. "The Norwegians and the Swedes are quite notorious for not letting go, but it was the polar opposite. I was really surprised."

His dance skills are, sort of, featured in Friendly Fires' latest video for the single 'Hurting,' off their second album, 'Pala.' The new video involves a lot of special effects, including his head superimposed on the body of someone else doing his dance moves for him. Finding the right booty shaker for the job wasn't easy.

"I got sent all these audition videos of people supposedly dancing like me. And it was like 'Yeah, he's kind of got the hip movement there,'" he laughs. "The person essentially has to be me. They have to wander down the street dancing like me. Some of them were terrible. There was one video I was like, 'Please tell me I don't dance like that. That's rubbish.'"

The only way to go up from here is a Macfarlane-inspired flash mob, a spectacle that would likely give the musician a boost as he's been sidelined by a viral infection. Get on it, fans.


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