Broncho 'I Don't Really Want to Be Social' -- Video Premiere

Oklahoma rock outfit Broncho have figured out how to shut off the world around them -- all you need is an industrial sheet of plastic. The band's new video for "I Don't Really Want to Be Social" follows lead singer Ryan Lindsey as he attempts to avoid all human contact for an entire day.

Utilizing a simple back beat and slightly fuzzed-out rhythm guitar, Broncho achieve a sound that's both throwback and very in the "now." Lindsey's vocals are reminiscent of Big Star or Cheap Trick, but with more of a '90s snarl. It's super cool music and the video just makes it sweeter.

When our hermetic hero comes too close to making vocal contact, he slides underneath of a plastic sheet, fleeing to a world were he can lament through song, all day.

"We nearly died of suffocation during the making of this video," Broncho tell Spinner of the George Salisbury and Tate James-directed clip. Watch "I Don't Really Want to Be Social" below and make sure to check out the band's debut full-length Can't Get Past the Lips.

Watch "I Don't Really Want to Be Social"